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Mar 30, 20206 min read

A Self-isolated Gen Z’s predictions for the future of feminism

As we approach the end of Women’s History Month, we predict what the next generation of Feminism will look like.

Mar 23, 20201 min read

It’s playtime with The Unmistakables in this week’s Nicerlation

The world just asked kids to behave like adults and so it’s only reasonable that adults relearn to behave like kids.

Mar 19, 20203 min read

Bringing Your Whole Shelf to Work (And Other Lessons in Mass Self-isolation)

We learnt a lot from our first Nicerlation session on Google Hangouts - not least, the value of bringing your whole shelf to work…

Mar 16, 20202 min read

Introducing Nicerlation

We're sharing what we learn to help make the experience of changing the way we work a little easier.

Feb 21, 20206 min read

BAME ain't the same

The term BAME may be widely used but that doesn’t mean it can’t be questioned.

Jan 24, 20204 min read

How brands could seize Lunar New Year and celebrate it with prosperity

We explore how brands might harness the difference dividend during Chinese New Year amongst the Chinese diaspora and beyond.

Nov 19, 20196 min read

The ABC of being an Unmistakable man

To mark International Men’s Day, three Unmistakable men share their experiences of defying and reflecting stereotypes cast on them.

Nov 1, 20193 min read

Why representation matters for brands too

Representation has become the buzzword of 2019. We share how brands can use visual representation to tap into previously overlooked audience

Oct 23, 20193 min read

It's time for brands to see the light at Deepavali

Only a handful of brands tap into the Hindu and Sikh community, which means many are missing out on the huge purchasing power of this group.

Oct 20, 20195 min read

How to help the environment without excluding minorities

We've put together some simple steps you can take towards a more inclusive narrative in climate activism.

Jul 16, 20194 min read

The Difference Dividend: Unlocking cultural and commercial currency

In an ongoing climate of uncertainty, one thing about this nation remains sure: ours is a diverse society.

Jul 15, 20193 min read

Is diversity cricket's superpower?

England winning the Cricket World Cup means more than just a sporting success. It represents the strength of diversity and unity in the UK.

Jul 9, 20193 min read

London is locking the door to "BAME" creatives, but we're taking matters into our own hands

Stormzy’s Glastonbury set was a reminder of the value that ethnic minority creatives have on the history and future of Britain.

Jul 1, 20192 min read

What are the pitfalls of LGBT+ marketing?

Rainbow washing is becoming a problem for brands trying to do the right thing by the LGBT+ community. How can marketers avoid the pitfalls?

Jun 3, 20194 min read

Why it’s time to lift the Veil on Muslim Consumers

we asked someone from a Muslim background to describe their experience of growing up in Britain, and how this could change in the future.

Apr 25, 20192 min read

Tell MAMA on St George’s Day

Who defended diversity this week? Simran Maini-Hoskins explores the campaign which left St Georges Day celebrators in a sweat.

Apr 16, 20193 min read

#Instapanic! Is advertising on social media safe enough?

Social media can have negative effects on mental wellbeing, but who should take responsibility for this - brands or the platforms?

Apr 15, 20195 min read

Were Waitrose ducking racist?

Waitrose have caused a stir with some chocolate Easter ducklings this week. Were they actually being racist?

Mar 15, 20195 min read

Why accessible design needs a better reputation

Why do we mock products which are ‘lazy’ when we would never mock the people who need to use them?

Mar 8, 20193 min read

This Is Making Me Emojional

Simran Maini-Hoskins takes a look at the one Emoji she’s been looking for over all these years.

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